Graph Convolutional Neural Networks for Web-Scale Recommender Systems

Recent advancements in deep neural networks for graph-structured data have led to state-of-the-art performance on recommender system benchmarks. However, making these methods practical and scalable to web-scale recommendation tasks with billions of items and hundreds of millions of users remains a challenge. Here we describe a large-scale deep recommendation engine that we developed and deployed at Pinterest. We develop a data-efficient Graph Convolutional Network (GCN) algorithm PinSage, which combines efficient random walks and graph convolutions to generate embeddings of nodes (i.e., items) that incorporate both graph structure as well as node feature information. Compared to prior GCN approaches, we develop a novel method based on highly efficient random walks to structure the convolutions and design a novel training strategy that relies on harder-and-harder training examples to improve robustness and convergence of the model. We also develop an efficient MapReduce model inference algorithm to generate embeddings using a trained model. We deploy PinSage at Pinterest and train it on 7.5 billion examples on a graph with 3 billion nodes representing pins and boards, and 18 billion edges. According to offline metrics, user studies and A/B tests, PinSage generates higher-quality recommendations than comparable deep learning and graph-based alternatives. To our knowledge, this is the largest application of deep graph embeddings to date and paves the way for a new generation of web-scale recommender systems based on graph convolutional architectures.Comment: KDD 201

TransAct: Transformer-based Realtime User Action Model for Recommendation at Pinterest

Sequential models that encode user activity for next action prediction have become a popular design choice for building web-scale personalized recommendation systems. Traditional methods of sequential recommendation either utilize end-to-end learning on realtime user actions, or learn user representations separately in an offline batch-generated manner. This paper (1) presents Pinterest's ranking architecture for Homefeed, our personalized recommendation product and the largest engagement surface; (2) proposes TransAct, a sequential model that extracts users' short-term preferences from their realtime activities; (3) describes our hybrid approach to ranking, which combines end-to-end sequential modeling via TransAct with batch-generated user embeddings. The hybrid approach allows us to combine the advantages of responsiveness from learning directly on realtime user activity with the cost-effectiveness of batch user representations learned over a longer time period. We describe the results of ablation studies, the challenges we faced during productionization, and the outcome of an online A/B experiment, which validates the effectiveness of our hybrid ranking model. We further demonstrate the effectiveness of TransAct on other surfaces such as contextual recommendations and search. Our model has been deployed to production in Homefeed, Related Pins, Notifications, and Search at Pinterest.Comment: \c{opyright} {ACM} {2023}. This is the author's version of the work. It is posted here for your personal use. Not for redistribution. The definitive Version of Record was published in KDD'23, http://dx.doi.org/10.1145/3580305.359991